Privacy Policy

Last Updated: April 2026 | Effective Date: April 2026

Introduction

This Privacy Policy explains how Guvi Clothing (trading as "Cloudlitots"), operating the website www.cloudlitots.com ("Website"), collects, uses, stores, and protects your personal information.

We comply with applicable laws including the Information Technology Act, 2000, SPDI Rules, Consumer Protection (E-Commerce) Rules, 2020, and the Digital Personal Data Protection Act, 2023 (where applicable).

By using this Website, you consent to the practices described in this Policy.

Information We Collect

Information You Provide Directly

• Full name
• Email address
• Mobile phone number
• Delivery address
• Account login credentials
• Payment details (processed by Razorpay; not stored by us)
• Customer communications

Information Collected Automatically

• IP address and approximate location
• Browser type and device information
• Pages visited and user behaviour
• Referring sources
• Shopping activity

Information from Third Parties

• Meta (Facebook/Instagram) analytics and advertising data
• Google Analytics and Google Ads data

How We Use Your Information

• Order Processing: To fulfil and deliver orders.
• Account Management: To manage your account and preferences.
• Customer Support: To respond to queries and complaints.
• Marketing: To send promotional content (if opted in).
• Advertising: For targeted ads on Meta and Google.
• Analytics: To improve website performance and UX.
• Legal Compliance: To comply with laws and prevent fraud.

Sharing of Your Information

• Logistics Partners: For delivery purposes.
• Payment Gateway: Razorpay processes payments securely.
• Advertising Platforms: Meta and Google (aggregated data).
• Legal Authorities: When required by law.
• Business Transfers: In case of merger/acquisition.

Cookies & Tracking Technologies

What Are Cookies

Cookies are small text files stored on your device to enhance browsing experience and track usage.

Types of Cookies We Use

• Essential Cookies: Required for site functionality.
• Analytics Cookies: Track user behaviour via Google Analytics.
• Advertising Cookies: Used by Meta Pixel for personalised ads.
• WhatsApp Widget: May load scripts or cookies.

Managing Cookies

You can disable cookies via browser settings. Some features may not function properly if cookies are disabled.

Data Retention

• Data is retained while your account is active.
• Order data is retained for at least 7 years as per law.
• Deleted accounts will have data removed or anonymised unless legally required.

Data Security

We implement SSL encryption and secure systems to protect your data. However, no system is completely secure.

In case of a data breach, we will notify you as per applicable laws.

Your Rights

• Correction: Update inaccurate data.
• Deletion: Request deletion (subject to legal requirements).
• Opt-Out: Unsubscribe from marketing communications.

To exercise your rights, contact us at support@cloudlitots.com.

Children's Privacy

Our Website is not intended for users under 18. Purchases for minors must be made by guardians.

Third-Party Links

We are not responsible for third-party websites linked from our Website. Please review their privacy policies.

Changes to This Policy

We may update this Privacy Policy periodically. Continued use of the Website implies acceptance of changes.

Grievance Officer & Contact Information

Grievance Officer: Guvi Clothing (Cloudlitots)

Email: support@cloudlitots.com

Address:
Door No.172/9, 1st Floor, ST-2 (Bodi Thevaram Road), WD-3, Ganapathi Nagar, 2nd Street, Melachokkanathapuram, Bodinayakanur – 625582, Tamil Nadu, India

Response Time: Within 48 hours

Resolution Time: Within 30 days

© 2026 Guvi Clothing. All rights reserved. Trading as Cloudlitots.